Freelance product, and UI/UX designer based in Copenhagen, with 3+ years of experience in tech start-ups, conducting user experience research and brand design. Passionate, independent, data driven and creative. Motivated by human connection and a love of technology.
Work Experience
UI/UX Design Intern for Donna Vino ApS | February 2025 - Present
Work within a fast-paced sprint setting.
Analysis of direct competitors, creation of comparative benchmarks of desktop and mobile layouts with applied insights.
Construction of user flows relevant to the company’s B2C’s system.
Work on brand identity, color palettes and components to ensure design is coherent.
Contribution to better understanding our user, adjusting design to resolve possible pain points.
Heavy use of Figma, Trello and Adobe Suite.
Freelance Product & UI/UX Designer | March 2022 - Present
Successfully managed end-to-end UX/UI design projects for clients, from initial concept to final delivery (timelines, requirements, updates & deliveries).
Translated client feedback into actionable design improvements, ensuring satisfaction.
Presented design solutions in a clear and compelling manner during client meetings and updates.
Stayed current with industry trends, design tools, and emerging technologies such as AI.
Proficient in using Figma, Adobe Creative Suite, Sketch
UI/UX Designer for E-commerce platform (mobile & web) | March - July 2023 (6 months)
Created user interface design based on requirements given by client.
Optimized brand identity design.
Collaborated seamlessly with development team.
Delivered a responsive, interactive prototype (mockup)
Product Designer for Binn App: Tourism tech start-up | Nov. 2022 - Present (Hiatus)
Scripted and conducted discovery-stage user interviews.
Developed wireframes and conducted usability tests based on collected data.
Continuous discovery and user testing based on benchmarks, tree testing, A/B testing.
Reference: Paula Canales, Lead UX, +56993197833
Skills and Certifications
UI/UX
Research & data analysis
Design Thinking
Atomic Design
Design Systems
Prototyping
Adobe Illustrator
Frontend/IT
HTML
CSS
Bootstrap
Git/Terminal
Certifications/Languages
SCRUM
English (C1)
Spanish (Native)
Danish (Learning)
German (ein bisschen)
Soft Skills
Adaptability
Team player
Active listening
Communication
Education
UX/UI Design - Desafío Latam Academy, Santiago, Chile | April - October 2022
BA History and Political Science - Pontific Catholic University of Valparaíso (PUCV), Valparaíso, Chile | 2021